Monday, December 24, 2012

Laughing and crying at the same time

“In case of erection lasting more than four hours, seek medical-help immediately.”
That always gets me laughing and crying.
That’s a disclaimer for a Cialis® TV ad.
My beloved wife died over eight months ago.
That disclaimer always cracked us up.
It reminded me of a disclaimer I proposed for various drug ads.
“One minor side-effect is death. In case of death, consult your physician immediately.”
A friend suggested adding the following: “If death lasts longer than four hours, get medical help.”
My wife and I always had a good laugh over that Cialis disclaimer.
“Any water in them bathtubs?” I’d say.
We suggested what it should say is: “In case of erection lasting more than four hours, let’s party!”
Another ad that gets me crying is “Brought to you by University of Rochester Medical-Center. To listen to stories of hope, visit uofrmedicalcenter.com.”
“Yeah,” I always shout. “We used UofR Medical Center, and my wife didn’t make it.”

• I live near Rochester (NY), wherein is the University of Rochester.

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